Custom Research Enrichment
Google Reviews
🗺️Google Maps📊CRM👤Person🏢Account✨custom
Origami scans Google Maps to identify negative feedback for businesses in your target market. Each review is scraped, analyzed for sentiment keywords, and linked to the correct business record. Additionally, it can check for replies to those reviews. This enrichment can be piped directly into your CRM. Use this pre-research data point for deeper context before outreach.
See why Go-To-Market Leaders at High Growth Companies Use Origami
Example Use Cases
Property management company with recent negative reviews mentioning HVAC or facility issues
Pitch maintenance or service solutions.
Retail brand receives complaints about checkout delays
Use in outreach for POS or payment optimization tools.
Local business has multiple negative reviews about poor service
Position CX or training solutions.
Franchise with unaddressed reviews
Highlight brand reputation or response automation tools.
Company consistently fails to reply to negative reviews
Use as signal for customer engagement or marketing software.