Origami analyzes Instagram profiles and posts from your target companies to surface trends in content, engagement, and brand initiatives. It can detect UGC campaigns, product launches, store openings, and influencer partnerships-then map those insights back to CRM records. Perfect for helping reps personalize outreach to consumer-facing brands and spot marketing or expansion signals in real time.
See why Go-To-Market Leaders at High Growth Companies Use Origami
Example Use Cases
Detect new product launches or collaborations announced via Instagram posts
Engage brands at peak momentum with launch-related solutions.
Identify brands running UGC or influencer campaigns
Signal active marketing spend and creator economy engagement.
Spot store openings or event promotions for localized outreach
Target expansion signals with territory-specific messaging.
Track declining engagement or sentiment trends
Timing for marketing optimization tools when brands need help.
Enrich CRM with Instagram handles and follower metrics for visibility scoring
Prioritize accounts by social presence and brand maturity.